Brand Story
Every composition needs a key. Every agent needs a foundation.
The name
In music theory, A Major is the key that defines the structure, the tonal foundation that lets every instrument play in harmony. It doesn't make the sound itself. It makes sure everything resolves together.
That is what A Major is building for the AI agent era.
A Major (amajor.ai) is a Singapore-based software company. We build agent-native products, and we help teams ship theirs.
The domain amajor.ai reads naturally as "a major AI", a built-in value proposition. Every time someone types the URL, they are already saying what the company is.
The origin
A Major was incorporated to build Ryu.
The name came first, from the idea of a foundation for AI agents, and Ryu is the flagship product that name was pointing at. An orchestration runtime that wraps any agent engine with security, model routing, memory, and tools.
But a company built for the agent era could not be one product deep. So A Major runs two arms as siblings:
- A line of agent-native products, starting with Ryu.
- A Major Agency, our services arm, which builds custom software for Singapore SMBs and funded startups.
The agency funds the company without dilution, and it gives our products a live enterprise test bed across translation, insurance, accounting, and retail. Every client engagement is research. Every product capability sharpens what the agency can deliver.
The agency is the runway. The products are the reason.
The structure
The metaphor
| Music (A Major) | AI (amajor.ai) |
|---|---|
| A Major is a key, the tonal foundation | A Major is a software company for the agent era, the foundation our products run on |
| Sets the tonal centre that all notes resolve to | Sets the product philosophy that every app we ship resolves back to |
| Other instruments play in the key | Ryu and future products share the same foundation |
| The key doesn't make the sound itself | A Major doesn't build its own LLMs, we orchestrate and compose |
| A composition needs a key to hold together | AI agents need a foundation to coordinate, without it it is just noise |
| Versatile, works across genres and styles | Runs anywhere, across every product and every client |
The two arms
| Products | A Major Agency | |
|---|---|---|
| What it is | Agent-native products, flagship is Ryu | Custom software services |
| Who it is for | Anyone building or running agents | Singapore SMBs and funded startups |
| Tagline | Most AI agents didn't deliver. We build the ones that do. | Software that just works. Experts you can talk to. |
| Role | The reason A Major exists | The runway that funds it |
The belief
A Major was founded on a set of non-negotiable beliefs:
- Privacy is a right, not a premium feature
- Anticipation beats reaction, AI should know what you need before you ask
- Choice matters, no lock-in, ever
- Transparency builds trust better than promises
- Local-first is the only architecture that truly respects users
- Open ecosystems win over walled gardens
- Users come first, before investors, before growth metrics, before everything
- Ubiquitous computing is the endgame, AI will become like electricity: invisible, ambient, woven into every device and surface
These principles aren't aspirational. They are operational. Every feature shipped, every partnership considered, every trade-off made, they all pass through this filter.
The standard
Everyone is talking about what AI can build. Few people are talking about what keeps breaking.
AI code generation is accelerating at a staggering pace. 41% of all code in 2025 was AI-generated. But the data tells a different story: AI-assisted pull requests have 1.7x more issues, technical debt increases up to 41%, and change failure rates are up 30%. The 2025 DORA report found that AI acts as an amplifier. It magnifies an organisation's existing strengths and weaknesses.
A Major exists on the other side of this gap. Our products are built the way good infrastructure is built. Our agency ships under the banner "software that just works." In both arms, we treat AI as a tool in our process, not a replacement for engineering judgment.
In a world where anyone can ship fast, we ship reliably. That is the standard.